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News & Media

Get Published on The Mirror — Permanent Backlink from a DR 92 UK National Newspaper

128.8M monthly readers. 112.4K referring domains. 677,694+ organic keywords. One of Britain's most iconic newspapers since 1903. Your article lives permanently on the UK's second most-visited newspaper website.

92 Domain Rating
128.8M Monthly Traffic
112.4K Ref. Domains
DoFollow Link Type
5-7d Turnaround
TBP Trust Score
90/100
mirror.co.uk | | United Kingdom | Est. 1903
The Mirror

The Mirror Publisher Analytics & Backlink Profile

Verified via Ahrefs & DataForSEO • Updated March 2026

Publisher Profile
DR 92 • Trust 90
Authority & Backlinks
DR 92
Backlinks186.0M
Ref. Domains112.4K
DoFollow Ratio75%
Spam Score2
Keywords & Traffic
128.8M
Organic Keywords677,694+
Monthly Traffic128.8M
Traffic Value$1.29M/mo
Top Position#1
AI Visibility
780
LLM Mentions780/mo
AI Citations342
AI Search Vol.8,600,000
LLMs CitingChatGPT, Perplexity, Google AI, Gemini, Claude
Audience & Geo
52
United Kingdom Traffic52
United States Traffic24
India Traffic5
Canada Traffic4
Competitors
DR 92
vs Daily MailDR 94
Trust Score LeadOne of the UK's most iconic newspapers — 128.8M monthly visitors, DR 92, 186M backlinks, and 112.4K referring domains. A 123-year-old Fleet Street legend.
AI CitationsCited by all 5 major LLMs across 780+ queries monthly — the highest AI citation count of any publisher at this price point on tbpmedia.io
Keyword Overlap224K shared
Technical & Domain
85
SEO Score85/100
Domain Age30 years years (1903)
Tech Stack104 tools (Custom (Reach CMS / AMP))
HTTPSActive & Secure
Authority & Backlinks — Full Profile
×
Key Metrics
Domain Rating (Ahrefs)92 / 100
TBP Trust Score90 / 100
Total Backlinks186,000,000
Referring Domains112,400+
DoFollow Domains84,300
Details
DoFollow Ratio75%
.edu / .gov Links6,480
Spam Score2/100 (Very Low)
Top Ref. Domaindailymail.co.uk (DR 94)
Top Social Ref.facebook.com (680K links)
A dofollow backlink from The Mirror (DR 92) — a 123-year-old UK national newspaper — delivers 186M backlinks, 112.4K referring domains, and 6,480 .edu/.gov links.
Keywords & Organic Traffic — Full Data
×
Key Metrics
Organic Keywords677,694+
Monthly Organic Traffic128.8M
Traffic Value / Month$1.29M
#1 Keyworddaily mirror (673,000 vol)
#2 Keywordmirror news (165,000 vol)
Details
#3 Keywordmirror celebrity (49,500 vol)
#4 Keywordmirror sport (33,100 vol)
Competitor #1Daily Mail (DR 94)
Competitor #2The Sun (DR 92)
Competitor #3Daily Express (DR 93)
The Mirror ranks for 677,694+ organic keywords and drives $1.29M worth of organic traffic monthly — the highest traffic value of any publisher at this price point.
AI Visibility & LLM Citations — Full Data
×
Key Metrics
LLM Mentions / Month780/mo
AI Search Volume8,600,000
AI Overview Citations342
LLMs Citing The MirrorChatGPT, Perplexity, Google AI, Gemini, Claude
Citation Growth+18% QoQ
Details
Top AI Query #1uk breaking news today
Top AI Query #2mirror news latest
Top AI Query #3celebrity news uk
Top AI Query #4premier league latest
Citation RateCited in 26% of UK breaking news, celebrity, and sport queries
Publishing on The Mirror positions your brand in UK news AI answers with 780+ monthly LLM citations — the highest AI citation count at this price on tbpmedia.io.
Audience Geography & Reach — Full Data
×
Key Metrics
United Kingdom52 of traffic
United States24 of traffic
India5 of traffic
Canada4 of traffic
Rest of World15 of traffic
Details
Monthly Visitors128.8M organic
Newsletter Subscribers4.2M+ (publisher-reported)
Social Followers6.8M+ (publisher-reported)
Primary AudienceUK & global news readers, celebrity followers, sport fans, TV audiences & lifestyle consumers
DistributionWeb, print, AMP, newsletters, social, Reach plc network, OneSignal push
128.8M monthly visitors — the largest audience of ANY publisher on tbpmedia.io. 52% UK, 24% US. 4.2M newsletter subscribers and 6.8M social followers.
Competitive Landscape — The Mirror vs Rivals
×
92
The Mirror
128.8M monthly traffic • 112.4K referring domains • DoFollow
PublisherDRTrafficShared Keywords
Daily Mail94268M4.8M
The Sun92186M2.4M
Daily Express9375.4M650K
Trust Score Lead
One of the UK's most iconic newspapers — 128.8M monthly visitors, DR 92, 186M backlinks, and 112.4K referring domains. A 123-year-old Fleet Street legend.
AI Citations
Cited by all 5 major LLMs across 780+ queries monthly — the highest AI citation count of any publisher at this price point on tbpmedia.io
Key Advantage
128.8M monthly visitors and 677,694 organic keywords from a DR 92 national newspaper at $9,100 — the single largest audience of any publisher on tbpmedia.io
The Mirror delivers 128.8M monthly visitors, 186M backlinks, and DR 92 authority at $9,100. The single largest audience available at this price on tbpmedia.io.
Technical Health & Domain Information
×
Key Metrics
SEO Score85 / 100
Accessibility78 / 100
Best Practices54 / 100
Domain Age30 years years (1903)
HTTPSActive & Secure
Details
Performance (Lighthouse)75 / 100
Domain Created1903
Domain Expires2028-08-01
Tech Stack104 tools (Custom (Reach CMS / AMP))
InfrastructureReach plc CMS, AMP, Cloudflare, Google Tag Manager, Chartbeat, OneSignal
The Mirror scores 85/100 on SEO and 75/100 on Performance, runs on Reach plc CMS with AMP, Chartbeat, and OneSignal (104 tech tools), and has a 30-year domain history.
Click any section above to see full details

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Why Buy a Mirror Press Release or Guest Post?

The Mirror (Daily Mirror) carries a Domain Rating of 92/100 (Ahrefs), backed by a colossal 186 million backlinks from 112,400+ referring domains — including 6,480 .edu and .gov sources. As one of Britain’s most iconic newspapers since 1903 and the UK’s second most-visited newspaper website, a backlink from The Mirror is among the most powerful in the entire English-speaking media landscape.

Every month, The Mirror attracts 128.8 million visitors — 52% from the United Kingdom, with massive traffic from the United States (24%), India (5%), and Canada (4%). The site ranks for 677,694+ organic keywords driving $1.29 million worth of monthly traffic value. High-traffic terms include “daily mirror” (673K searches/month), “mirror news” (165K searches), and “mirror celebrity” (49.5K searches).

Audience Scale Advantage: 128.8 million monthly visitors makes The Mirror the single largest-audience publisher on tbpmedia.io. That's more monthly traffic than most Fortune 500 company websites combined. For brands seeking maximum exposure alongside maximum SEO authority, The Mirror delivers both at a scale that's virtually impossible to find elsewhere.

The Mirror competes with Daily Mail (DR 94), The Sun (DR 92), and Daily Express (DR 93). It matches The Sun’s DR 92 while offering 112.4K referring domains — one of the highest counts of any publisher available. Our TBP Trust Score rates The Mirror at 90/100. With 186M backlinks, 677K+ keywords, and citation by all 5 LLMs across 780+ monthly queries, The Mirror is the highest-traffic publisher on tbpmedia.io.

Frequently Asked Questions About The Mirror Placements

How much does a Mirror press release cost?+

The Mirror press release placements start at $9,100 (you provide the article). Sponsored articles with writing included are $18,200. All options include permanent dofollow backlinks and Google indexing within 48 hours.

What is The Mirror's Domain Rating and backlink profile?+

The Mirror has a Domain Rating of 92/100 (Ahrefs), with 186 million total backlinks from 112,400+ unique referring domains — including 6,480 .edu and .gov sources. The spam score is just 2/100, confirming an exceptionally clean backlink profile.

Does The Mirror provide dofollow backlinks?+

Yes. Every Mirror placement through tbpmedia.io includes up to 2 dofollow backlinks to your target URLs. Dofollow links pass full link equity (PageRank) to your website, directly boosting your domain authority and organic rankings.

Is The Mirror cited by ChatGPT and AI search engines?+

Yes. The Mirror is cited by all 5 major LLM platforms — ChatGPT, Perplexity, Google AI, Gemini, and Claude — across 780+ queries per month. It has the highest AI citation count of any publisher at this price point on tbpmedia.io.

How long does it take to get published on The Mirror?+

Press release placement: 5-7 business days. Sponsored article: 7-10 days. All placements are permanent, with Google indexing verified within 48 hours of publication.

The Mirror • DR 92
$9100
Press Release
Sponsored Article
Editorial Review